A New Beginning
In 1992, Charles Conrad — a Ludington native and retired entrepreneur — purchased the City of Midland, Spartan, and Badger and formed Lake Michigan Carferry Service. Conrad knew how important the car ferries were to the local economy, and he wanted to see them sail for another hundred years. He invested his own money to create a new life for the S.S. Badger, transporting leisure travelers, their vehicles, and commercial trucks between Ludington and Manitowoc. Having proven that the Badger could be resurrected with a new mission, Conrad sold the company in 1994 to Bob Manglitz, Jim Anderson and Don Clingan to carry on the tradition of car ferries on Lake Michigan.